Privacy Policy

Last updated: 15 July 2026

LOST ERA respects your privacy. This policy explains how we collect, use, disclose, retain and protect personal information when you visit www.losteraofficial.com, place an order, create an account, contact us or otherwise use our services.

Information we collect

  • Identity and contact details, including your name, email address, telephone number, billing address and delivery address.
  • Order and transaction information, including products viewed or purchased, order history, returns, refunds and payment status.
  • Account information, preferences and saved settings.
  • Communications you send to us, including support messages, reviews and survey responses.
  • Technical and usage information, including IP address, browser and device details, cookie identifiers, pages viewed and interactions with the store.
  • Marketing preferences and information about responses to our communications.

Complete payment-card details are processed by secure payment providers. We generally do not receive or store complete card numbers.

How we collect information

We collect information directly from you, automatically through cookies and similar technologies, and from service providers that help us operate the store, process payments, prevent fraud, analyse performance, market products, fulfil orders and deliver parcels.

How we use information

  • Process payment, confirm, fulfil, deliver and support orders.
  • Manage accounts, returns, refunds, disputes and enquiries.
  • Verify identity, prevent fraud, secure the store and enforce our terms.
  • Personalise and improve the shopping experience, products, website and customer support.
  • Send service messages and, where permitted, promotional communications.
  • Measure advertising and website performance.
  • Meet legal, tax, accounting and regulatory obligations.
  • Establish, exercise or defend legal claims.

When we disclose information

We may share information only as reasonably necessary with:

  • Shopify, which hosts and supports our online store.
  • Payment processors, fraud-prevention providers and financial institutions.
  • Warehousing, fulfilment, postal, courier and delivery providers.
  • Cloud hosting, IT, analytics, customer-support, advertising and marketing providers.
  • Professional advisers, insurers, regulators, courts, government authorities or law enforcement where authorised or required.
  • A buyer, investor or adviser in connection with a proposed business sale, restructure or transfer.

We do not disclose personal information for unrelated purposes without consent unless permitted or required by law.

International processing

Some service providers may process or store information outside Australia. Privacy protections and legal rights can differ between countries. Where required, we take reasonable steps to use providers and arrangements that protect personal information appropriately.

Cookies and similar technologies

We and our service providers use cookies, pixels and similar technologies to keep the store functioning, remember preferences, understand traffic, prevent fraud and measure or personalise marketing. You can control cookies through your browser and any privacy controls offered on our website. Blocking essential cookies may prevent parts of the store from working properly.

Marketing choices

You can unsubscribe from promotional emails by using the unsubscribe link in the message. You may still receive non-promotional communications about orders, accounts, safety or policy changes.

Retention and security

We retain personal information only for as long as reasonably needed for order fulfilment, support, fraud prevention, legal compliance and dispute resolution. We use reasonable administrative, technical and organisational safeguards, but no transmission or storage method is completely secure.

Your rights

Depending on applicable law, you may request access to personal information we hold, ask us to correct inaccurate information, withdraw consent, object to certain processing or request deletion where legally available. We may need to verify your identity and may retain information where required by law or for legitimate legal purposes.

Children

Our store is not directed to children who cannot legally enter a purchase contract in their jurisdiction. We do not knowingly collect personal information from a child without appropriate authorisation.

External links

Our website may contain links to independent sites. Their privacy practices are governed by their own policies, and we are not responsible for their content or handling of information.

Complaints

Please contact us first if you have a privacy concern. We will investigate and respond within a reasonable time. You may also have the right to complain to the Office of the Australian Information Commissioner or another privacy regulator in your jurisdiction.

Changes

We may update this policy for operational, legal or regulatory reasons. The current version will be posted on this website with an updated date.

Contact

Email: mlammplam@gmail.com
Postal address: LOST ERA, 10/33 Bartley Street, Canley Vale NSW 2166, Australia